Foreclosure Investing: Eduardo Ledesma

Every Friday, Eduardo Ledesma searches the local MLS systems of Alameda, Solano, and Contra Costa for distressed investor properties.

Every Friday I get an email listing of all the properties Eduardo has found. It's a link to every property that he has determined fits my particular search requirements. He has put them all on one single page. Understand this, Eduardo doesn't just send his email to anyone. He sends the list to me because I am in his group.

Eduardo doesn't stop there. Eduardo also leads a small weekly group on a tour of selected Bank Owned Properties. You can't come. You have to be invited to go on this tour. Eduardo is what is called an REO Expert. He specializes in Short Sale and Bank Owned opportunities.

You see, Eduardo doesn't work like most Agents. He has a very defined and specific way of doing business. Eduardo will only take on clients who are ready and serious.

I bring this up because I just received a call from a reader who wanted me to forward the "Eduardo List". There's something wrong with that. This person doesn't know Eduardo. He doesn't know them.

Technology has enable the free flow of information all across the web. While the flow might be free, the work it takes to put it together isn't. The list Eduardo puts together takes up his valuable time. He's very willing to give his time to the right people.

One of the very first jobs I had was at The Sizzler back in 1977. I remember my first boss, Pat Malan. Pat had a saying he was fond of. It has stuck with me to this day.

"Don't take kindness for a weakness". Not that the caller was trying to personally take advantage of Eduardo. This is more of a case of the caller assuming that all information, especially on the internet is free.

In the end, I have introduced the the caller to Eduardo. They'll meet and Eduardo will develop a better understanding of what it is she is looking for. Instead of her receiving an overwhelming amount of useless information - she'll now get only the highly detailed and targeted content she needs.

If you would like to discuss your ideas with Eduardo - give me a call, I'd like to introduce you to him!

Mike Mueller (925) 288-9977